Research by Reputation Defender reviews show that a business will lose up to 22% customers if one negative review on their business is found online. This percentage significantly increases when the bad articles increase in number. In fact, you will not believe what just 3 negative reviews can do to your business. You risk losing more than 50% of your customers. And, it is not only customers that you will lose. Rather, you will also lose investors. So, it is important that you start working on your reputation is messed up. Here are some tips to use if you are entrepreneur.
Scan Your Situation
It is important that you find out what you are dealing and start settling it as soon as now. The best thing you can do is search yourself and find out whether you have embarrassing results appearing under your name. Now is the time to get rid of those old party photos. Also, it is time you cleaned comments and posts that might not be very professional.
The power of social media in building a reputation cannot be underestimated. However, in the same pace that it can build your reputation, it could as easily break. Therefore, you have to very strategic even as you use this tool. Ensure that you have used your professionals so that people can easily locate you. Besides, what is the use of ranking first on search engines while people can’t even identify you with the name you are using? Also, you need to ensure that you are active on your various social media accounts.
The Power of Content
People love a professional who can provide them with solutions to their everyday struggles. Therefore, I would advise that you start a blog. If you don’t have a clue on what to write, a good of the thumb is to start your topics with How To. Write about the things that your customers frequently ask. Also, consider writing about the common challenges that are currently facing your industry.